Designer Stories: Katie Jacobs of Katie Lee Interiors

Here at NuStory we love to spotlight rising design talent and we are thrilled to sit down today with Katie Jacobs of Katie Lee Interiors. Before launching her New York-based interior design firm, Katie spent over a decade working with leading luxury brands in the home decor space, including Architectural Digest and Veranda. During this time, she cultivated an appreciation for timeless design, intentional detail and the art of craftsmanship.

Katie’s design approach blends her signature classic, traditional style with a modern twist. Her respect for tradition - paired with a passion for sourcing pieces meant to be cherished for generations – is evident throughout each project. The result is interiors that feel thoughtfully layered, rich in texture and color and grounded in a sense of comfort and ease.

From vintage antiques to handwoven textiles, Katie prioritizes the thoughtful pieces that bring character to each and every space. Inspired by her many years working in the design industry in New York City, to the quiet and serene beauty of the suburbs that she now calls home, Katie creates spaces that feel personal, collected over time and truly lived-in - places where her clients can create memories for years to come.

In our conversation, we explore what first sparked Katie’s love of design, the important role of tradition and craftsmanship in her work, and her thoughtful approach to creating spaces that are both beautifully designed and warmly inviting.

How would you describe your design POV?

My style is classic and traditional at its core, but with a modern twist. I gravitate toward comfortable, layered interiors that feel collected over time. For me, home should feel welcoming and lived-in. After all, that's what your home is for!

What originally sparked your love for design, and how has your perspective evolved over time?

My mom sparked my love for design. Growing up, we moved a lot and she always let me be involved in how I redecorated my room, and I loved watching how she would overhaul an entire house and make it her own each and every time. She also introduced me to antiques at a young age and the importance of having them for generations to come. After graduating college, I worked in partnerships at HGTV Magazine, Veranda, and Architectural Digest. Working hand in hand with some of the most amazing brands in the world gave me an entirely new appreciation for design and was ultimately what led me to opening up my own interior design firm.

When designing a space, how do you approach blending tradition and modernity?

I love adding modern elements to a project like a rug or light, or even a specific texture or pattern within a fabric to keep the project fresh.

What role does craftsmanship play in the projects you take on or the pieces you source?

Craftsmanship plays a significant role in the pieces I source because it adds soul to a space. There’s something meaningful about incorporating items that reflect true artistry and care. Whether it’s an antique or a handwoven textile, those details bring warmth and character that mass-produced pieces simply can’t replicate.

How does the character of New York (or your own city) influence your design work?

I currently live in Westchester with my husband and 2 kids (with another one on the way!). After a decade in New York City, I’ve been so inspired by the nature, farms, and countryside I’m surrounded by now. There’s a peacefulness that has influenced my work in a whole new way.

When selecting a rug for a space, what do you look for first?

I always start with the size and of course the color palette. Next is the materials and durability. With a rug, we want to make sure it’s durable for the long-haul and created with materials that will last.

Do you feel a rug should be one of the starting points when designing a space, or should it complement other elements?

It totally depends on the project, but choosing a rug is a significant design choice in any project that I do. Sometimes the rug will lead the entire design, while in other projects it may be something I'm adding complementary to a bold wallpaper or drapery.

Which NuStory rug did you choose for your upcoming project?

I’m so excited to bring a NuStory rug into a very personal project of mine - my son's room! The color palette of his new room is a mix of light blues and sunny yellows so The Hand Loomed Corduroy Rug on Ochre was the perfect choice to add a soft, plush texture into the space.

What’s a recent project or moment that reminded you why you love what you do?

I love the look on a client's face when the project has been completed. Seeing them live in their space and proud of the design and how it reflects their family makes my job totally worth it.

Looking ahead, what design ideas or trends are exciting you most—and what are you ready to leave behind?

I've already mentioned my love for antiques, so I'm thrilled they are becoming popular again and something clients are specifically asking for in their homes. I also love the rise of slow decorating -- being intentional with decorating and taking your time to create a thoughtful room rather than quick instant gratification. I'm ready to leave behind open-concept layouts in homes. I love each space having it's own room and moment.

Who is your design “ultimate ultimate”?

I have a deep appreciation for heritage companies like Samuel & Sons and Cowtan & Tout, and also love finding new and emerging artisans like Camilla Moss who makes beautiful textiles, wallpapers and art.

About Designer Stories

Designer Stories is an ongoing editorial series by NuStory that spotlights the creative leaders in the home industry. Through candid conversations and behind-the-scenes insights, we celebrate designers whose work is defined by creativity, craft, and character. By amplifying these voices, NuStory aims to sustain and support the vibrant NYC design community—offering a platform for connection, inspiration, and shared growth. These stories not only honor the individuals behind the work, but also deepen our commitment to a more thoughtful, collaborative, and craft-driven design culture.